Mistakes

Top Grant Writing Mistakes to Avoid: A Guide for Small Businesses

September 05, 20249 min read

Introduction

Overview of Grant Writing Challenges:

It is a very important part of the process that small businesses should employ in order to acquire funding, yet it is also a very delicate process. A single mistake can be costly and lead to a proposal being rejected, which means that your business loses potential opportunities. The following are some of the common mistakes that one should avoid so as to enhance their chances of success:

Purpose of the Guide:

This guide is intended to assist small business owners and grant writers to avoid the pitfalls that are most likely to be made when preparing a grant application. So, here is what you need to do to avoid being in the wrong side of the proposal rejection equation.


Mistake

Mistake #1: Not Understanding the Funder’s Priorities

Overview:

Probably the greatest error that is made in grant writing is not positioning the proposal within the context of the funder’s goals and objectives. Funders have their own needs and vision, therefore, your proposal should meet their needs and clear the set objectives.

Why It Matters:

If it does not align with the values of the funder, then your proposal will not be opened, however professionally it has been written.

How to Avoid It:

  • Research the Funder:Take time to study the website of the funder and previous grants they have made together with their mission statement.

  • Tailor Your Proposal: Make sure that your proposal is able to demonstrate how your project will fit into the funding organisation’s priorities and goals.


Mistake #2: Failing to Follow Submission Guidelines

Overview:

Failure to heed or misunderstanding of submission guidelines is a very frequent and expensive error. These are the rules that have been put down the players and anyone who wish to participate in the games and failure to follow them will lead to disqualification.

Why It Matters:

As you know, funders have many applications to review, and they tend to reject applications that are received in any format apart from the one that is recommended or applications that lack some information that is required.

How to Avoid It:

  • Read the Guidelines Carefully: Before you proceed to writing, it is important that you go through the submission guide of the company or the organization and create a check list of the things that are expected of you.

  • Double-Check Your Work: Before submitting the proposal, it is always advisable to go through the proposal to check whether it has met all the requirements required by the funder, be it on the format or the documents that are supposed to be included.


Mistake #3: Overlooking the Importance of the Executive Summary

Overview:

It is the first section of the proposal that the reviewers will read but many writers do not give it the attention it needs. A bad executive summary may deter the reviewers before even getting into the main text of the work.

Why It Matters:

An executive summary is the first section that the reviewer sees and it can either grab the attention of the reader or lose it thereafter.

How to Avoid It:

  • Be Concise and Compelling: In a nut shell, try to present the main aspects of your proposal to the reviewer in a way that he/she will be willing to read through the whole document.

  • Highlight the Impact: State the issue you are going to solve, the solution you offer, and the results you anticipate getting.


Mistake #4: Submitting a Generic Proposal

Overview:

And yet, one of the biggest errors that can be made is submitting a generic proposal that has not been developed with the specific grant in mind. It is very easy for the funders to identify a proposal that has been developed using a template and it is usually fatal.

Why It Matters:

Grantees want to know that you have invested effort into their specific interests and have applied it to your proposal.

How to Avoid It:

  • Customize Each Proposal: Adopt the following guidelines when writing each proposal for the grant:

  • Use Specific Examples: Ensure that you provide examples and as much detail as possible that is close to the funder’s interest, to prove that your project is right for the funder’s agenda.


Mistake #5: Poorly Defined Goals and Objectives

Overview:

Ambiguity in the goals and objectives that you set in your proposal can be counterproductive. Therefore, the funders require to see and understand the objectives and goals that are quantifiable and how the funding will create value.

Why It Matters:

Unless you have adequate goals you’ll be in a position to receive the grant, you might get your project questioned by the funders making it a grant loser.

How to Avoid It:

  • Set SMART Goals: Always set your goals to be specific, measurable, attainable, relevant and time bound goals.

  • Detail Your Objectives: This means that you should be able to define goals that are specific, measurable, and achievable, and give detailed plan of how you are going to achieve them.


Mistake #6: Underestimating the Budget

Overview:

A weak budget component is one of the most effective ways to ruin what would otherwise be a good proposal. Overlooking the costs and/ or failure to justify the costs incurred may be frowned upon by the funders.

Why It Matters:

A unrealistic budget will make you and others doubt your capacity of managing the project and this is not good.

How to Avoid It:

  • Be Realistic: Closely estimate all the costs implied in your project in terms of both direct and indirect costs.

  • Justify Your Costs: Explain each and every budget item that is to be included in the budget explaining how it will be utilized efficiently.


Mistake #7: Ignoring the Need for Sustainability

Overview:

Donor agencies expect that their funding will make a sustainable difference in the intended targets or beneficiaries. If your proposal does not state how after the completion of grant the project will continue, it may not seem as effective.

Why It Matters:

A project that is proposed to last only as long as the grant money will allow is not likely to be funded as much as a project that has a well thought out plan for the future.

How to Avoid It:

  • Include a Sustainability Plan: Explain how you will implement the project after the grant and where the sources of funding or partnerships will be gotten.

  • Demonstrate Long-Term Impact: Explain how the project will positively impact the community or your business even in the future.


Mistake #8: Overlooking the Importance of Data and Evidence

Overview:

Ignoring this, you risk not having evidence to support your claim and, therefore, compromiing your proposal. Sponsors have to be convinced that your project is grounded on research and that the expected results are realistic.

Why It Matters:

Lack of evidence may make your proposal seem like it is far-fetched and this will lower its credibility.

How to Avoid It:

  • Use Relevant Data: Ensure that you include evidence for the problem, objectives, and the approach that you will be using.

  • Cite Your Sources: Make sure that all the data and research that has been used in your proposal are well cited to help in increasing the credibility of your work.


Mistake #9: Not Proofreading the Proposal

Overview:

If there are grammatical mistakes, spelling mistake, or even formatting errors in the proposal then, it will look unprofessional and may distract the readers from the content.

Why It Matters:

A proposal with mistakes can make the reviewer think that the proposal was done haphazardly, therefore, the reviewer may doubt your capability to implement the project.

How to Avoid It:

  • Proofread Multiple Times: Before submission of the proposal, ensure that you have gone through the proposal to check for any mistakes that were made.

  • Seek a Second Opinion: It is wise to have another person proofread your proposal in a bid to check any mistake that you may have made.


Mistake #10: Failing to Follow Up After Submission

Overview:

After the proposal has been submitted, most of the applicants fail to follow up on the same. This is a chance lost to engage the funder and get important feed back that can help in the future.

Why It Matters:

It also demonstrate that you are professional and interested in the funder and it could make the funder to remember your proposal.

How to Avoid It:

  • Send a Follow-Up Email: After submitting your proposal, follow up with an email to confirm receipt and restated interest.

  • Ask for Feedback: If you did not get the grant for your proposal, it is important to request for the feedback that can be used in the next proposal.


Conclusion

Recap of Key Points:

In this guide, some of the most typical errors made when writing grants and how to avoid them have been discussed. Here are some of the mistakes you should avoid in order to create better proposals and get the funding for your small business.

Final Encouragement:

Writing grants is a very competitive and an arduous process but by avoiding the mentioned mistakes, one has high chances of being awarded the grant. In order to get the funders’ attention remember that every detail is important and prepare a proposal that is detailed, well-argued and will meet the funder’s expectations.


Appendix: Additional Resources

Templates and Samples:

  • Sample Grant Proposal Template: A template that can be downloaded for the purpose of proposing a structure for the proposal.

  • Budget Worksheet: A tool for developing elaborate project expenditures.

  • Sustainability Plan Template: A step by step approach to coming up with a sustainability plan for your project.

Grant Writing Tools:

  • Grant Station: A website to search for grants and education on how to write grants.

  • Proposal Kit: Software for the preparation of professional grant proposals.

  • Grammarly: A handy tool that can be used for the correction of your work and fine tuning of your writing.


Expert Tips:

  1. Start Early: It is recommended to start the proposal process early so that the researcher gets enough time for conducting research, proposing, writing and re-writing the proposal.

  2. *Align with Funder Priorities:It will be useful to adapt the proposal to the specific objectives and mission of the funder that one wishes to approach.

  3. Be Concise: Make sure that you do not use complex language or long winded sentences. Try not to use what is commonly referred to as ‘fluff’ or ‘empty words’.

  4. Use Data Effectively: Cite statistic and data that support your problem statement.

  5. Proofread Thoroughly: Ensure that you reread your proposal many a times to ensure that there are no mistakes or omissions that may attract questions.

  6. Follow Up: After submission, it is recommended to contact the funder and ensure that the proposal has been received and ensure interest.

Bonus Tips:

  • Time Management: Make sure to include a proposal timeline that will state the specific time frame for each segment of the proposal. ⏰

  • Stay Organized:_Make use of documented tools like project management in tracking of documents, dates, and tasks. _

Back to Blog